Increasing Sustainability Through Monthly Giving

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Increasing Sustainability Through Monthly Giving

A vibrant monthly giving program is essential to the long-term health and stability of your organization.  Monthly giving is good for the giver, the cause and the organization. Champions who give monthly are saying “We are with you! We are partners in our shared calling.” We know this intuitively, but the statistics validate our intuitions.

  • Monthly recurring donors have an 85-95% retention rate, compared to the average donor retention rate of 45%.
  • Donors who set up recurring donations give 42% more annually, compared to one-time donations.
  • According to Network for Good recurring donors often become your most engaged supporters, actively volunteering, advocating, and fundraising on your behalf.

Monthly giving allows organizations to have sustainable capital to impact their cause and grow with champions being more poised to take the next step. But how do you build and sustain a vibrant monthly giving program?

This Mission Increase workshop will walk you through setting up or reinvigorating your own monthly giving program.  With practical resources and on-the-spot brainstorming, we’ll explore best practices and a simple process for building and growing your monthly giving program.

You’ll leave this workshop with the tools to:

  • Build a framework for your monthly giving program
  • Identify and invite the best prospects for monthly giving
  • Develop a process for retaining monthly givers through ongoing care and communication
  • Create content that inspires action

Through real-life examples, we’ll have a lively discussion filled with new ideas you can put to work right away. This workshop is for executive directors, development or communications staff, and anyone involved in communicating with your champions and partners.  Register today!

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